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Last updated: April 20,
2009
ExactFactor Ltd. (“we, our or us”) provides this Privacy Policy to inform
you of our policies and procedures regarding the collection, use and disclosure
of personal information we receive when you visit the
www.exactfactor.com site (the “Site”) and when you use any part of
our service or software via our Site or on the websites of our partners or other
third parties (collectively, the “Service”). This Privacy Policy applies
only to information that you provide to us through the Service when you access,
download, purchase or use any information, services, products or content appearing
on the Site or offered by us through the Service, or that we collect on your behalf
as part of the Service.
This Privacy Policy may be amended or updated from time to time. If we make any
material changes to this Privacy Policy, we will post a notice of these changes
on our website and in this Privacy Policy. You are advised to consult this Privacy
Policy regularly for any changes.
1. Information Collection
Personally Identifiable Information.
In the course of using the Services, we will ask you to provide us with certain
personally identifiable information that can be used to contact or identify you
and administer your account (“Personal Information”). Personal Information
may include, but is not limited to, your name, country of residence, email address,
financial information, and website address.
Non Personally Identifiable Information.
When you access the Site or use the Service, (whether such use is performed on the
Site or on a website of one of our partners or other third parties), we collect
the following:
- Information regarding your use of the Service, including without
limitation, the subject of your query, the search engines that you use and all information
collected by us in performing the Service for you (“Analytical Data”);
- Information that your browser sends whenever you visit a website
or online service (“Log Data”). This Log Data may include, but is not limited
to, your computer’s Internet Protocol address, browser type, the web page you were
visiting before you came to the Site and information you search for on the Site;
- When you use a widget or any other tool offered by us, whether
on the Site or on a third party website, including a website owned or operated by
you, we may record data related to that activity, the deployment of the widget or
tool and any other account related data;
- Like many websites, we use “cookies” to collect information. A
cookie is a small data file that we transfer to your computer’s hard disk for record-keeping
purposes. We use “persistent cookies” to save your username and login password for
future logins to the Site. We use “session ID cookies” to enable certain features
of the Services, to better understand how you interact with the Services and to
monitor web traffic routing on the Site and aggregate usage of the Services. You
can instruct your browser, by changing its options, to stop accepting cookies or
to prompt you before accepting a cookie from the website you visit. If you do not
accept cookies, however, you may not be able to use all portions of the Site or
all functionality of the Services.
- Third party websites which may advertise on the Site and other
third parties that you interact with through your use of the Service may also place
or read cookies on your computer’s browser, which enables them to collect information
about users who view or interact with their advertisements and content. The collection
and use of such information and access of any third party websites are subject to
such third party’s privacy policy.
Information Collected From Others.
We and our licensors allow you to place certain scripts and code which it has developed
for installation and use on your website, so that certain ExactFactor applications
can be used and accessed by visitors to your website. If you install and deploy
an application made available by us, such as a widget (the “Application”),
on a website and/or provide the Application for a third party to place on their
website or social networking site web page, we may collect on your behalf certain
tracking and usage data generated or provided by users (“End Users”) of the
Application (“Usage Data”). This information includes general Application
usage patterns, Analytical Data with respect to searches conducted through the Application,
Log Data from users of your website and other information and statistics regarding
your website or the domain in which the Application is located. You may also request
that we receive or gather personally identifiable information as part of that Usage
Data, including but not limited to email addresses of End Users. Other than as necessary
to provide you with the Services and subject always to the express consent of an
End User, we will not review, access, share or disclose Usage Data.
Affiliated Sites
We offer and provide access to the Service in connection with other websites. Personal
information that you provide to those sites may be sent to us in order to deliver
the Service. We process such information in accordance with this Privacy Policy.
The affiliated sites may have different privacy practices and we encourage you to
read their privacy policies.
Links
We may present links in a format that enables us to keep track of whether these
links have been followed.
Third Party Sites
This Privacy Policy applies only to the Service. We do not exercise control
over the sites that provide administration of the Site and the Service (including
without limitation bill and credit card payment processing, ranking or other information), or over banners,
other advertisements or links from within the Site or the Service. These
other sites may place their own cookies or other files on your computer, collect
data or solicit personal information from you. Other websites follow different
rules regarding the use or disclosure of the Personal Information that you submit.
We encourage you to read the privacy policies and other terms of the other websites
before using their services.
2. Our Policy Toward Children
We do not knowingly collect personally identifiable information from children under
13. If a parent or guardian becomes aware that his or her child has provided us
with Personal Information without their consent, he or she should contact us at
info@ExactFactor.com. If we become aware that
a child under 13 has provided us with Personal Information, we will delete such
information from our files.
3. How We Use Personal Information
Personal Information is used for the following purposes: (i) to provide the Services,
(ii) to administer your use of the Services and your Exactfactor account, (iii)
to personalize your experience, (iv) to provide to you service announcements, (v)
to provide you with further information and offers from us or third parties that
we believe you may find useful or interesting, such as newsletters, marketing or
promotional materials, and (vi) on behalf of and according to instructions of a
third party, such as our advertising partners. If you decide at any time that you
no longer wish to receive such announcements, information or offers, please follow
the unsubscribe instructions provided in the communication.
We use information that is not Personal Information for the above purposes and in
order to (i) monitor and analyze use of the Services and for the technical administration
of the Site, (ii) improve the Site and the Services, (iii) generate and derive useful
data and information concerning the interests, characteristics and website use behavior
of our users, and (iv) verify that visitors and users to the Site and of the Services
meet the criteria required to process their requests.
In addition, we post ancillary privacy notices with respect to specific services.
4. Information Sharing and Disclosure
- Reports. You acknowledge that parts of the reports generated
as a result of your use of the Service include or are based on information that
is publicly available. You agree that such parts of the reports will be publicly
available, however, your Personal Information and any other information in connection
with your request to generate such a Report will be kept confidential and not disclosed.
- Submissions. Any information you choose to provide in a
comment or a submission should reflect how much you want other users to know about
you. We recommend that you guard your anonymity and sensitive information and we
encourage Exactfactor users to think carefully about what information about themselves
they disclose in their comments or submissions.
- End User Information. We may share End User information
that is based on or includes information that is publicly available, excluding Personal
Information of an End User or any other type of information that you reveal the
identity of an End User, with the user that has implemented such application.
- Aggregate Information and Non-Identifying Information.
We may share aggregated information, including reports generated as a result of
your use of the Service, that includes non-identifying information and Log Data
with third parties for industry analysis, demographic profiling, other commercial
purposes and to deliver targeted advertising about other products and services.
Any aggregated information shared in these contexts will not contain your Personal
Information.
- Service Providers. We may employ third party companies
and individuals to facilitate the Service, to provide the Service on our behalf
and to perform services related to administration of the Service or the Site (including,
without limitation, bill and credit card payment processing, maintenance, hosting
and database management services, web analytics and administration). These third
parties have access to your Personal Information only to perform these tasks on
our behalf. These third parties that operate through website have their own privacy
policies. We encourage you to read the privacy policies and other terms of such
websites before using their services.
- Compliance with Laws and Law Enforcement. We cooperate
with government and law enforcement officials and private parties to enforce and
comply with the law. We will disclose any information about you to government or
law enforcement officials or private parties as we, in our sole discretion, believe
necessary or appropriate to respond to claims and legal process (including but not
limited to subpoenas), to protect our or a third party’s property and rights, to
protect the safety of the public or any person, or to prevent or stop any activity
we may consider to be, or to pose a risk of being, illegal, unethical, inappropriate
or legally actionable.
- Business Transfers. We may sell, transfer or otherwise
share some or all of our assets, including among others your Personal Information
and Log Data, in connection with a merger, acquisition, reorganization or sale of
assets or in the event of bankruptcy.
5. Changing or Deleting Your Information
We make good faith efforts so all of our registered users may review, update, correct
or delete the Personal Information, if not required to be retained by law or for
legitimate business reasons. If you completely delete all such information, your
account may be deactivated. We may charge for such services, and may retain an archived
copy of your records as required by law or for legitimate business purposes.
In addition, we may delete any information provided by you or related to you, pursuant
to our policies as then in effect.
6. Security
We are concerned with safeguarding your information. We employ a variety of measures designed to protect your information
from unauthorized access and disclosure. However, we do not promise that your Personal
Information or private communications will always remain private and secure.
7. International Processing or Transfer
Your information may be processed or transferred outside of your state, where the
privacy laws may not be as protective as those in your jurisdiction.
8. Contacting Us
If you have any concerns or questions about this Privacy Policy, please contact
us at info@ExactFactor.com.
Copyright © 2009, ExactFactor Ltd. All rights reserved.
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